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GOHIGHLEVEL CRM & AUTOMATION SPECIALIST

How many leads slip away while you're busy running your business?

I build GoHighLevel systems that capture leads, automate follow-up, and keep everyday operations moving — so every opportunity gets the attention it needs.

6 yrs customer support PH-based · US hours Upwork WhatsApp LinkedIn Facebook
live in your CRM the moment a lead comes in
Form Submitted Trigger SMS in 60 sec Action Add to Pipeline Action Notify You Action Booked Call Outcome
CRM systems Lead follow-up, reminders, booking flows, and customer communication in one place.
Built to scale Automation that supports growth without adding more manual work to your plate.
Tested before launch Every workflow is reviewed and checked end to end before it goes live.

tech stack

Does any of this feel familiar?

Important parts of your customer journey still depend on someone remembering the next step. These are the gaps I fix inside GoHighLevel.

A lead fills out your form — and then waits.

No immediate reply or assigned owner. By the time someone notices, the lead may have contacted a competitor.

The solution

Instant lead response and routing

Reply instantly, create the opportunity, assign an owner, and start the next follow-up.

Your pipeline no longer reflects reality.

Deals sit in the wrong stages, follow-up gets missed, and no one knows what needs attention.

The solution

Automated pipeline management

Update stages from forms, bookings, replies, and completed actions so the CRM stays accurate.

Your funnel, calendar, and CRM feel disconnected.

Bookings happen, but contact data, pipeline stages, and follow-up do not stay connected.

The solution

A connected booking journey

Connect the page, form, calendar, pipeline, confirmations, and reminders into one journey.

Your texts aren’t reliably reaching leads.

Incomplete registration or sender configuration can cause messages to fail or reach fewer leads.

The solution

A2P and messaging setup

Complete A2P registration, configure business details, and test messaging before launch.

See how those solutions work inside GoHighLevel.

Explore nine common automations. Each example shows the business problem, workflow logic, and intended outcome.

Complete GoHighLevel systems you can explore.

Open the live builds, watch the walkthroughs, or review the detailed case studies to see what I planned and built.

Demo build

Smile Society — dental clinic booking funnel

Dental clinics can lose bookings when the website, calendar, and follow-up operate as separate steps. This demo connects them inside GoHighLevel.

My role: Strategy, customer-journey mapping, GoHighLevel implementation, automation, and testing.

GoHighLevel workflow overview for the Smile Society build — first five of nine published workflows
What I built
  • A conversion-focused GoHighLevel website and service journey.
  • A native booking calendar connected to the CRM pipeline.
  • Nine workflows for lead follow-up, booking reminders, and customer communication.
Watch the build — 7 min walkthrough
  • How the page moves a visitor from problem to booked consult in one path
  • The trust and services sections that get visitors ready to book
  • The native GHL calendar that books and triggers follow-up automatically
What this demonstrates

How a dental clinic can connect its website, calendar, pipeline, and follow-up into one booking system built around the customer journey.

Self-directed demonstration project — not a paid-client performance claim.

Demo build

Summit Shield Insurance — lead-to-policy CRM

A complete GoHighLevel demo connecting inquiry, consultation, client information, proposal, application, and policy onboarding.

My role: Process mapping, CRM architecture, GoHighLevel implementation, automation, and QA documentation.

GoHighLevel workflow overview showing six published Summit Shield Insurance workflows
What I built
  • An insurance website and five-stage lead-to-policy CRM path.
  • Six workflows for follow-up, reminders, internal alerts, and tasks.
  • Client-information handling plus implementation and handoff documentation.
Watch the build — 6 min walkthrough
  • The insurance website and its path from visitor to consultation
  • The five-stage lead-to-policy pipeline inside GoHighLevel
  • Six workflows that automate follow-up and internal handoffs
What this demonstrates

How an insurance team can manage the journey from inquiry to policy onboarding without relying on disconnected inboxes or memory.

Self-directed demonstration project — not a paid-client performance claim.

Implementation documentation

See how the CRM was structured, documented, and handed over.

The 28-page guide covers the pipeline, six workflows, operating procedures, troubleshooting, maintenance, and evidence-based QA. Anything without supporting test evidence is marked Not Confirmed.

View documentation → PDF · Opens in a viewer
Summit Shield CRM Implementation Documentation

A four-step build framework — from audit to handoff.

Every project follows the same sequence so you can review the logic, scope, and customer journey before anything goes live.

Discover & audit

We review your current GoHighLevel setup, customer journey, manual work, and communication gaps. You receive a confirmed scope showing what should be fixed, built, or automated first.

Map & approve

I map the pipeline stages, triggers, actions, messages, decision branches, and exceptions. You review the proposed system before the build begins.

Build & validate

I build the approved system inside your account and test forms, calendars, messages, pipeline updates, notifications, and workflow branches before launch.

Launch & handoff

Once approved, I publish the system and walk you through what was built. Documentation and post-launch support are included according to the agreed scope.

Want to see what a documented handoff looks like? Review the sample implementation guide from the Summit Shield demo build.

View the implementation guide →

Google Analytics & Tag Manager.

Implemented live on this site — GA4 and Tag Manager, verified in realtime.

Google Tag Manager

All tags managed centrally — tracking updates ship without touching site code.

Google Tag Manager workspace for the Jomel Portfolio Website container — the active Google Tag is connected to Google Analytics 4 with no pending changes and container quality rated Good
Google Tag Manager workspace showing the active Google Tag connected to Google Analytics 4.

Google Analytics 4

Live traffic, engagement, and measurement events — validated in realtime after deployment.

Google Analytics 4 Realtime overview with active users on a map, views by page title, and event counts for page_view, first_visit, session_start, scroll, and user_engagement
Realtime overview showing live visitor activity and automatically tracked events.
Implementation status

Live

jomelnoriega.com
Tools
  • Google Analytics 4
  • Google Tag Manager
  • GitHub
  • Netlify
Current tracking
  • Page Views
  • First Visit
  • Session Start
  • Scroll Tracking
  • User Engagement
  • Realtime Visitor Monitoring

Built around the customer experience, not just the workflow.

Jomel Noriega, GoHighLevel Automation Specialist
Jomel Noriega
GoHighLevel CRM & Automation Specialist

I build systems that feel clear, reliable, and human — because the best automations should support the customer experience, not replace it.

My background is six years in customer support, so I build from the customer’s point of view first. That means every automation is designed to feel thoughtful and useful, not robotic or overly complicated.

That same thinking extends to AI — Claude and n8n show up inside builds to draft follow-up copy, triage replies, and run small AI agents alongside your GoHighLevel workflows, not as a gimmick bolted on top.

Customer-first builds

Every automation is mapped from the customer journey first, not just the backend logic.

Direct line, every time

You talk to the person designing and building the system — not a rotating team.

Reliable by design

Each workflow is tested end to end before launch so it performs the way real customers will use it.

Credentials & training
HLA Automation Builder badge awarded to Jomel Noriega — click to enlarge
HLA Automation Builder
n8n Quickstart certificate awarded to Jomel Noriega by the n8n Academy — click to enlarge
n8n Quickstart | n8n academy
Essentials: Your First Workflows certificate awarded to Jomel Noriega by the n8n Academy — click to enlarge
Essentials: Your First Workflows | n8n academy
Make Foundation badge awarded to Jomel Noriega — click to enlarge
Make Foundation

The real price isn't the build. It's leaving things the way they are.

A proper setup is a one-time build that keeps working long after it's done — scoped on our call around what your business actually needs.

Half-used GHL subscriptionONGOING COST
A hire to manage manual follow-upONGOING COST
Leads lost to slow response timeONGOING COST
A system built once, correctlyONE-TIME · QUOTED ON THE CALL

Fixed price, agreed before the build starts — no hourly meters, no surprise invoices.

In their words, not mine.

Don't take my word for it — read the verified reviews on my Upwork profile →

Return offer · employer of 5 years
"Your contributions over the years have always been appreciated, and if you are open to returning, we would be happy to offer you a pay increase to reflect your value to the team."
Gear Elevation · return offer, 2025
✓ Verified Upwork review
"Jomel is a hard worker, quick learner, and great communicator. Highly recommended!"
Matt R.
✓ Verified Upwork · "Clear Communicator"
"Positive attitude, prompt communications. Thank you!"
Anton D.
HR reference
"Jomel can be a valuable asset to any company looking to onboard him."
Megan Reeder · HR Generalist, ItsWorthMore.com LLC

Not ready for a call? Take the playbook.

All nine workflows from this page in one PDF — the problem each one solves, how the automation works, and the step-by-step flow. Free, sent straight to your screen.

No spam. One email, one PDF.

Low risk on your side.

Here's how I keep this safe and simple for you.

Yes. No obligation, no pitch deck. We talk through what's actually breaking and what's worth automating first.
Always. You'll see the full plan and exact scope before any build starts, so there are no surprises on the invoice or the timeline.
You do. Everything is built inside your own GoHighLevel account, and I walk you through it so you're never locked into me just to keep it running.
No — I keep my client list small on purpose. Every build is hands-on and I work with clients directly, so quality stays high instead of spreading thin.
That's the most common starting point. Most clients are paying for GHL and using a fraction of it — that's exactly what the first call is for.

Let’s build a CRM experience your clients will actually feel.

Tell me what you want to automate and I’ll help turn it into a thoughtful, reliable system.

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Jomel
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What can I help you with? Most people ask about pricing, the case studies, or what I could automate in their business.